Interactive ROI · Annual
What Birdseye is worth to your operations
A dashboard tells you what happened. Birdseye tells you what to do next. Set one rooftop’s real volumes, choose how many rooftops you run, and watch the annual value it protects stack up against its price — underwritten on published industry benchmarks. Skeptical? Turn the model down until you believe it.
Input · Your rooftop
The dials
Annual volume · per rooftop
Total retail = 1,726/yr per rooftop
Recon delays · Workflow
Aging & pricing · Watch Tower
Deals & F&I drift
Internet & conversion
Fixed operations
Cost · Plan & scale
Protected value · per year
≈ $20,702/mo. Against $23,988/yr in Birdseye, that’s a 10.4× return — $224,441 protected after cost.
Return multiple
Value per $1 spent
Value / month
Protected, before cost
Net gain / yr
Value minus 12 mo cost
Readout · Where the money comes from
The base case
Shows every vehicle’s stage, time in stage, bottleneck, responsible party, and target vs. actual recon time.
Flags aging risk, inactive pricing, declining gross-per-day, poor mix, slow movers, and transfer opportunities.
Compares stores, managers, lenders, products, penetration, PVR, and trends — small declines surface before month-end.
Identifies lead-to-sale deterioration by store, source, team, or period — isolates where opportunities fall out.
Surfaces RO volume, revenue per RO, labor production, productivity, and store-to-store performance once service data is connected.
Underwriting basis
Every assumption, and where it comes from
Recon
Cox Automotive’s 3-day recon benchmark; holding cost $32/day. Base case trims a typical 5-day actual to the 3-day benchmark — just 2 days back.
Cox Automotive · Dealertrack
Front-end gross
Working averages $1,200 used / $1,800 new front-end per unit — the aging line preserves just $75 of that.
▼ 27% used · 38% new below the Q1 2026 public-retailer marks ($1,648 · $2,881)
Q1 2026 public-retailer results
F&I per unit
Working average $1,500 F&I per retail unit — the drift line recovers only $40 of that PVR.
▼ 43% below the $2,627 public-retailer average
Q1 2026 public-retailer results
Fixed-ops margin
50% gross margin, mid-point of the 45–55% reported range, on a 0.5% service-sales improvement.
McKinsey
Honest math. These are modeled estimates from the assumptions you set above, not measured guarantees — that’s why every dial is yours to move. Volumes are entered per rooftop and scale with rooftop count on both sides — a five-store group shows five times the value and the banded five-rooftop price (plan cost bands down for additional rooftops: 2–3 at 90%, 4+ at 80%). Each line claims a deliberately conservative slice of its published benchmark. The real proof is your own data: point Birdseye at a year or two of your DMS history and it shows your actual recon times, aging bleed, PVR drift, and conversion gaps before you commit.
The offer
See your real number
Point Birdseye at a year or two of your DMS history. It shows your actual recon times, aging bleed, PVR drift, and conversion gaps — your numbers, not our model — before you sign anything.